MAKE YOUR MASTER PLAN

"Wealth, like happiness, is never attained when sought after directly. It comes as a by-product of providing a useful service"

The only way that you will succeed is to make a Master Plan. You have to know what you are going to do before you do it. This guide will hopefully go a long way to providing you with the nuts and bolts of how you are going to approach your new venture, but you will still need to sit down and work out exactly how it is all going to work for you. Part of the Master Plan will be the list of all the obstacles that stand in your way. The rest of your plan is simply a list of all the other steps you need to complete before you achieve your goal. You need to have everything in place ready for when you start doing whatever you choose to do. For example, if dealing with customers, you need to be able to provide what you tell your customers you can provide. You need to be able to process their orders and ship out any products to them quickly and efficiently.

One important key to success is self-confidence. An important key to self-confidence is preparation. (Aston:”And meticulous personal hygiene one would suppose”)

If you take care of the small things, the big things take care of themselves. You can gain more control over your life by paying closer attention to the little things. (Aston: “Precisely”)

Never, ever stop developing your idea. If you think of a way of making your business better – just do it. Don't hesitate!

This statement is pretty obvious really. If you are not doing the right thing then you will not be earning as much money as you could be. So if you're not getting enough money, it needs changing. As far as we are concerned, doing the right thing also applies to doing the right thing on a personal level too. We would not be happy if were conning people into buying something they did not need or could not replicate for themselves and become successful. We would not be happy if we did not think the information in this guide would work. After all, what we are trying to achieve is not just financial freedom and wealth, it is personal happiness too. They both go hand in hand. That is why we spent so long preparing this guide.

We would not be comfortable marketing a product that we were not completely happy with. Even when we are giving away something for free we like to think that it lives up to our standards. We trust that you are absorbing and enjoying this guide.

The main thing you need to do is actually make a list of the what you need to achieve to carry out your master plan. Think of where you are starting, where you are aiming and try to break down all the tiny steps in between in simple chunks.

It is important to remember that when trying to achieve anything it is much, much easier focusing on a goal if you can define it and what stands in it's way, in simple steps. It doesn't matter how little detail is there in the beginning. The important thing is to MAKE A START. You can add as much detail as you like later as you progress.

Aston's Top Tip... Money will come when you are doing the right thing.

Benji Says... It is never too late to be what you might have been!

You may have seen countless opportunities and business ideas in the past and after much thought, probably did exactly what most people do when presented with a great opportunity - absolutely nothing!

You will find that some of your friends and family may well be sceptical about money making schemes and rightly so. There are many that are just a big pit which you end up throwing all your money into and never get anywhere. It is up to you to research and think through any opportunity that arises but there always comes a point when you have to just jump in with both feet and just go for it. If you do not do that then you will never get anywhere. Ignore criticism. Put all your thoughts and energy into getting it right and making it work for you. Keep away from those who try to belittle your ambitions. Small people always do that, but the really great make you believe that you too can become great.

Weigh up the cost of failing against the cost of success. If you cannot afford to lose the initial start-up cost of your new venture then in all seriousness ourgenuine advice would be not to even start it at all. First you should get into the financial situation where you can afford to lose your initial investment (as previously mentioned) and then go for it. There are a lot of unscrupulous people out there who are prepared to take everyone for a ride. That is why we are confident that our products and services are worthwhile and it is why it's a great idea to provide a 30 day (or whatever is suitable), no quibble guarantee.

Aston's Top Tip... To do great work a person must be very idle as well as very industrious.

Benji Says... "You miss 100% of the shots you never take"

If you're in the business of providing customers with a product or services and they do not like it for whatever reason then give them the opportunity to get their money back - in full. It shows your commitment to your product. It shows you believe in what you are marketing. It shows that you actually care. If you really do show this level of confidence only a very small proportion of people will ever request their money back. It should be obvious to them that you would not be trying to sell them something that you did not truly believe would be beneficial to them.

Remember when we discussed reasons for failure? How many times in your life have you looked back at a situation or opportunity that you did not take because you were scared of failure or not sure that it would turn out just the way you wanted. If you are to succeed you have to learn to re-programme yourself to just ignore your fear and go for it anyway. A good way to do this is to visualise the worse thing that could possibly happen and then offset this with all the good things that will happen when you are successful. The worse thing that could happen is usually really silly and trivial when you compare it to the benefits you will eventually attain. Try to think, "So what if I fail 9 times if the 10th time proves that I was right to keep on trying?" Each time you "fail" should really be viewed as a success because you should learn something from it. Remember the story a little earlier about Thomas Edison inventing his light bulb. Maybe try a different approach next time. Eventually, with persistence, patience and practice you will be amazed at your success!

Aston's Top Tip... Chance is always powerful. Let your hook be always cast; in the pool where you least expect it, there will be fish.